Sitemap - 2024 - The SciMark Report
You Can Trick Your Customers, But Is the Trick Really on You?
It's the Little Things that Sell
The Only Thing Better Than Branding a Product? Branding the Problem It Solves
The Infamous Singing Fish is Back!
Media Math (That Matters) Can Be a Real Competitive Advantage
Ideas for Products are 'Out There, Everywhere, in Abundant Supply'
Your Ads Are Your Salesmen, So Hold Them Responsible
This Pitchman's Playbook Is a Treasure Trove of Direct-Selling Techniques
Free Isn't Quite What It Used to Be
The Easiest Way to Make Your Video Ads Better
If You Want To Grow Your DTC Business, Try This
Three Common Mistakes Video Advertisers Make
Imbue Your Products With This Quality & All Other Criteria Might Not Matter
Don't Even Bother With Products That Can't Live Up to the Hype
These Direct-Response Commercials Drove the Most Sales Last Year
Why TikTok Advertisers Shouldn't Sell Canes
Never Try to Sell a 'Swiss Army Knife'
What a Huge Walmart Mistake Can Teach Us About Product Pricing
The Problem Scale Can Guide You Toward the 'Heart Attack' You Seek
These 3 Powerful Letters Can Greatly Improve Your Odds of Choosing Hit Products
Build the Marketing Into Your Product to Maximize Sales
Would Your Product Sell on TV? Use My 'Divine Seven' Checklist To Find Out
What Can Post-Christmas Ad Spending Tell Us About the Coming Year?